No Room for Chance

We used to stumble on greatness.

A song at a party. A book passed over a fence. A stranger’s idea that cracked open your worldview.

Now the feed has plans for you.

Serendipity doesn’t convert well. It’s inefficient. Hard to scale. Not safe enough for sponsors.

So the algorithm trims the edges. No surprise. No deviation. Just more of what you already clicked.

And we wonder why everything feels the same.

If you want wonder, you might have to get lost on purpose.